
B2PRIME Group launches B2PRIME Retail, a new standalone business line that brings the Group’s institutional-grade technology and execution available to eligible retail clients through the appropriately licensed entities of the Group, subject to regulatory eligibility and regional restrictions.The aim is to deliver professional grade execution, transparent pricing, and a high-quality client experience to broader audience.
B2PRIME Retail operates as a ring-fenced division with independent management, systems, and governance, including strict information barriers between retail and institutional operations. It is a new line of business with its own team and workflows – built to give retail clients focused attention while preserving the integrity of the Group’s institutional operations.
Many liquidity providers have already moved into retail. B2PRIME’s difference is bringing institutional-grade depth, execution quality, and transparency to retail without blurring lines. The retail stack also serves as a live showcase for brokers and partners who want to see the full potential of a pro-grade setup in a retail environment.
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“Retail traders deserve the same access to reliability and transparency comparable to professional standards, within applicable regulatory protections,” said Eugenia Mykuliak, CEO & Founder, B2PRIME Group. “With B2PRIME Retail, we’re opening that experience to a broader audience—while keeping a clear separation from our institutional business.”
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“We’re raising the standard, not just entering a segment,” added Alex Tsepaev, Chief Strategy Officer, B2PRIME Group. “Our retail arm runs on the same institutional backbone. It gives traders pro-level tools—and gives the market a clean, transparent model we hope more providers will follow.”
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The launch accelerates B2PRIME’s evolution into a diversified, multi-line financial group, with distinct businesses operating on a shared, institutional-grade foundation. In parallel, a new website with clearly designated sections for Retail (Personal), Professional, Corporate, and Institutional users has been launched — making it simple to find the right products and disclosures for every customer.
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Services are delivered by the relevant B2PRIME Group entity under its multi-license structure, including: CySEC (Cyprus), DFSA (Dubai), FSCA (South Africa), FSC (Mauritius), and FSA (Seychelles). In addition, the Group has secured the DARE License in The Bahamas to support its operations with Crypto Spot and Perpetual Futures where permitted. Onboarding coverage spans a broad list of jurisdictions via the appropriate entity.
Services are provided under the relevant entity’s authorisation and jurisdictional scope. Both CySEC and DFSA entities currently serve professional clients exclusively.
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CFDs and digital assets are complex instruments and carry a high risk of losing money rapidly due to leverage and market volatility. Leverage limits, product availability, and client protections vary by jurisdiction and entity. B2Prime Retail services are provided by the relevant B2Prime Group entity, authorised and regulated in its respective jurisdiction. Clients under the DFSA entity are classified as Professional Clients only. Please read all risk disclosures and terms applicable to your contracting entity before trading.
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