B2PRIME at iFX Expo International 2025: Insights on Liquidity and the Future of Trading

The B2PRIME team has just returned from Limassol, Cyprus, after three inspiring days at the iFX Expo International 2025. 

From June 17-19, the City of Dreams Mediterranean Integrated Resort became the global hub for the financial industry, and we were thrilled to be at the heart of the action.

This premier event provided a fantastic platform for our team to connect with brokerage companies, exchanges, and investment firms. 

At our booth, we showcased how B2PRIME’s Prime of Prime multi-asset liquidity and advanced trading solutions empower businesses and traders to navigate the complexities of the financial markets. The energy was incredible, and the conversations we had have paved the way for exciting new partnerships.

A Deep Dive into the Future: Fernando Wladdimiro's Panel Discussion

One of the biggest highlights for us was seeing our own Fernando Wladdimiro, Regional Leader (EEMA/UK/USA) and Senior Business Developer Manager, take the main stage.

Fernando joined a critical panel discussion titled “Trade in Transition: Online Trading Business on the Eggshells.”

This session explored how firms can adapt their strategies to remain competitive, compliant, and trusted in a rapidly evolving digital landscape.

The panelists addressed several pivotal questions:

• Regulatory pressures: Are global harmonization and stricter frameworks creating friction or building long-term value?
• Client trust in the digital age: How can platforms differentiate while addressing online risk, compliance fatigue, and rising acquisition costs?
• ESG integration: As sustainability moves from marketing to mandate, how can investment platforms align with ESG priorities while maintaining agility?

Fernando brought a clear voice to the conversation, sharing practical strategies for how firms can succeed now and in the future.

Until Next Time!

iFX Expo International 2025 was a huge success for the B2PRIME team. We left Limassol feeling energized by the great conversations and new connections we made. 

It was a fantastic opportunity to discuss the challenges of scaling in today's market and show how our prime brokerage services provide a real solution.

We're already looking forward to our next event. We’d love to welcome you to our booth next time!